Saturday, January 3, 2009

Globalization of Indian Cinema

Globalization of Indian Cinema
Contact between India and western cinema was estabilished in the early days of film in India. Dadasaheb Phalke was moved to make "Raja Harishchandra" after watching the film "Life of Christ" at Mehta's American-Indian cinema. Similiarly, some other early film directors were inspired by western movies. In India least 80 percent of film shown in the late 1920s were American, even though twenty one studios manufactured local films, eight or nine of them regular Production. Universal Pictures set up an Indian Agency in 1916, which when on to dominate the Indian distribution system. J.F.Madan's Elphinstone Bioscope Company at first focused on distribution of foreign films and organization of their regular screening additionally, J.P.Madan, the profile producer, employed Western directors for many of his films. A number of Indian films havebeen accused of "plagiarising from Hollywood movies". Today, Indian cinema is becoming increasingly Westernised. Newer Bollywood movies sometimes include western actors (such Rachel Shelley in "Lagaan"), try to meet western production standards, conduct filming overseas, adopt some English in their script or incorporate some element of western-style plots. Bollywood also produced box office hit like the films "Dilwale Dulhaniya Le Jayenge" and "Kal Ho Naa Ho", both wich deal whit the overseas Indian's experience. As western audiences for India cinema grow, Western Producers are funding Maverick Indian Filmmakers like "Gurinder Chadha" (Bride and Prejudice) and "Mira Nair" (Monsoon Wedding). Both Chadha and Nair are of Indian origin but do not live in India, and who made their names in Western Independent Films, they have now been funded to created films that "Interpret" the Indian cinematic apadition for westerners. A similiar filmmaker is "Deepa Mehta" of Cannada, whose films include the trilogi "Fire, Earth and Water". Indian Cinema is also influencing the English and American Musical, "Baz Luhermann's" (Moulin Rouge / 2001) incorporates a Bollywood-style dance sequence, "The Guru" and "The 40-year-Old-Virgin" feature Indian-Style song-and-dance sequences. A.R.Rahman a film composer, was recruited for "Andrew Lloyd Webber's" (Bombay Dreams), and a musical version of "Hum Aapke Hain Koun" has played in London's West End.

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